Community bank referral program

‘Refurr’ a friend

What grabs more attention than dogs and cats? This one of two Sunflower Bank Refer-A-Friend campaigns completed in recent years (see the Spread a Little Sunshine campaign here, which uses another sure-fire attention grabber: cute kids). Current customers are encouraged to ‘refurr’ their friends to become customers of the bank. The appeal of the campaign relies on fun visuals and silly puns.¬†Large and small posters, postcards, deposit receipts, along with outdoor and drive-through banners were created using the same theme.¬†

Sunflower Bank referral program

Sunflower Bank referral program